Guides

How to get 1,000 streams with DailyPlaylists

Spotify has a new royalty distribution model, learn how DailyPlaylists can help to adapt.

Spotify announced major updates to their royalty distribution model that will be rolled out by the start of 2024. The biggest change is that the minimum threshold that artists have to surpass to start generating revenue will be 1,000 streams. Any song that is below that threshold will not generate any revenue for the artist. 

This decision has sparked opinions in favor and against Spotify’s actions, but the underlying goal is to ‘demonetize tracks that, on average, earn less than 5 cents a month’ and to redistribute that money to music artists that are more relevant in the platform.

You might be pro or against this action taken, but artists that adapt quickly might be able to turn this into an opportunity. DailyPlaylists can help you achieve and surpass the 1,000 streams threshold with our playlist submission platform and additional marketing tools. The two main actions you can take to get 1,000 streams per release are submissions to playlists and curating your own one. 




Submitting to playlists



Playlisting strategies have taken a key role in music marketing campaigns and the new 1,000 stream threshold will only grow its importance. Playlisting is a magnificent way to reach new audiences within your genre’s niche. On DailyPlaylists we simplify the playlist submission process by connecting artists to playlist curators. DailyPlaylists is built on top of the Spotify API so it is easier to send songs and easier to listen and organize submissions on the other hand side. We host a total of +18,000 playlists on our platform and you can send your music to them through different types of submissions. 




Standard Submission



The most common and accessible type of submission is by using Standard credits. Each Monday we grant 20 free Standard credits for every artist to submit to playlists on our free marketplace - we enable playlist owners to activate submission gates so they can receive some engagement in exchange for reviewing submissions. We encourage all artists to make use of the Standard credits, it is a no-cost action that helps you to enforce your strategy, e.g. submitting a new single or existing catalog track)This should help to get your target song closer to the 1,000 streams threshold.




Premium Submissions



Another way to submit over DailyPlaylists is by using Premium credits. Premium credits cost  $2 and give you access to a community of highly vetted curators who have proven  engagement, growth, branding and curation metrics to qualify as Premium Curator on our platform. A song placement from our Premium curators is usually more impactful than a Standard submission and drives more engagement and streams to your music. If you want to reach 1,000 streams as quickly as possible - Premium submissions are the way to go!

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Automated Submissions



Finally, Automatic submissions will, as its name suggests, automatically send your track to the best fitting playlists in terms of genre, mood and style. Automatic submissions are part of our Artist Pro plan, which includes tools to boost your reach across DailyPlaylists: getting listed on our community’s Track Explorer, apply for Trending Tracks chart and Blog features, and it gives you access to the pre-save gate tool. The Automatic Submissions are great for submitting your catalog, allowing you to submit multiple songs at once without having to actively do much. If you want to give your whole catalog a boost and the best chance of reaching 1,000 streams over time, this tool can help you achieve this!

In summary, playlist placements are a very effective and core strategy to gain more streams and exposure on Spotify - especially if you are starting your career. DailyPlaylists gives you different submission options so you can build a playlisting strategy that suits your needs as an artist.




Curating your own playlists



The relevance of Playlists is going to grow in the music marketing mix  - especially given the new changes Spotify is going to implement.. The best way to grow your streams is by having control of your own playlists, that you curate, build and grow yourself. It is a great way to connect with your fans, build a community and promote your music. Imagine you are an independent artist and you create a playlist where you feature your inspirations, your fellow artists, some interesting new songs of the genre and your own songs. This is the perfect way to collaborate with others, while driving value to your own releases!

People that already follow you, appreciate to know more about references, your musical world and want to discover more music and artists from your community. This opens up collaboration opportunities to feature other artists in your genre over cross-audience promotion. By developing your own curation voice, you increase your audience reach.

In DailyPlaylists, we have built tools to grow your playlists. If you are just starting off, you can start receiving submissions once you surpass the 100 followers threshold. From there, you have the option of activating playlist gates for each submission you receive. Playlist gates are automated actions a user must take to effectively submit the song to your playlist. Some examples of playlist gates in DailyPlaylists are the following: follow playlist, follow artist, like a song, enter your email database and pre-save a song (this last one only available on the Artist Pro plan). 

Another tool to grow your playlist is playlist trades, where you exchange placements with another playlist owner / curator: You propose a song to a playlist and if accepted, you have to place one of their songs in yours - we automate the process to make it simple. This tool makes cross-promote easy and quick - and you can start establishing business relationships with other curators and artists. 

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By opening your playlist to submissions, activating gates and starting with playlist trades you are on the path to grow your playlist. Once you reach the 1,000 followers threshold you can apply to become a Premium curator, where we run engagement and impact investigations before accepting curators and playlists. You can find other organic ways to grow your playlist in this article. 

In conclusion, we are progressively moving towards a new way of revenue distribution on streaming platforms, and this measure taken by Spotify will not be the last update on the DSP end. Changes are coming to the music industry and artists that can turn those changes into opportunities will be in a much better position than the ones who don’t. Start using DailyPlaylists and see how it can impact your music career!


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