Curator Highlight: Vibe Agency

Genres: Techno, House, Tech House, Lo Fi

Social media: Instagram / Facebook / TikTok / Youtube

What started as a humble collective of underground artists quickly evolved into one of the most influential platforms in electronic music. 

Founded as the Europe Underground Collective, Vibe Agency emerged from a collaborative group of ten artists. Each was dedicated to growing their music through shared efforts. 

The collective quickly gained momentum by pooling resources for marketing and playlist development. This evolution prompted a rebrand to “Vibe Agency,” reflecting its much more significant influence in the industry. 

Vibe Agency has since become a driving force behind the success of its members. BYAS, the founder, used Vibe’s strategies to get his listener count from a few thousand to over 30,000 monthly. Similarly, Gobi Desert Collective skyrocketed from 500 to 200,000 monthly listeners, gaining millions of streams through playlists he curated with Vibe's support. 

For fans of electronic music, you’ll want to check out their playlists. The Deep & Melodic Techno playlist, with over 50,000 followers, is a favourite for those seeking atmospheric and driving beats. Organic House, with 30,000 followers, offers a soothing blend of organic soundscapes, while Melodic Chill & Lofi Beats caters to relaxation seekers. 

The company’s playlists have become an effective platform for discovering emerging talent across various electronic music genres. For example, 5urati–a deep, melodic techno artist, Ulises–known for his smooth and immersive organic house, and Dhedbeats–who blends relaxation and rhythmic sounds. Each of these artists has gained significant recognition through Vibe's curated playlists, further proving the agency's ability to unearth and elevate unique musical voices.

Through curated playlists and a supportive community, Vibe Agency has empowered emerging artists and propelled them to new heights in the electronic music scene.

DEEP & MELODIC TECHNOFollowers: 50,630
# of tracks: 111

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ORGANIC HOUSEFollowers: 31,271
# of tracks: 59

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MELODIC CHILL & LOFI BEATSFollowers: 10,077
# of tracks: 158

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