SymphonyOS Webinar Recap: The Importance of Curating Playlists as an Artist

DailyPlaylists is a music promotion platform that connects artists with thousands of Spotify playlist curators.
Artists can easily submit their tracks for free or through premium campaigns, making it one of the largest and most accessible playlist submission networks available.
Since 2017, DailyPlaylists has supported over 7 million playlist placements, one million artists and over 40,000 curators.

On November 21st, DailyPlaylists and SymphonyOS hosted a webinar on "Why Artists Should Curate Playlists and How To Grow Them".

We discussed about why playlists are an essential asset for music marketing, touching on points such as:

• Playlists help you build your artist brand and story
• Playlilsts help you control your streams
• Playlists are a container of artists you want to be associated with
• Playlists influence the recommendation system
• Playlists encompass a wider marketing funnel
• Playlists can drive monetization

Then, we also had a walktrough on how to set up a "Grow Playlist Followers" campaign on Symphony - campaign set up, examples of creative assets, best practices, etc.

If you want to see the full webinar or download the presentation, go to the links below!

⁠WATCH FULL WEBINAR

⁠DOWNLOAD THE PRESENTATION PDF